Mustang Market is ASIJ’s student-led merchandise store, where I serve as Marketing Director. I lead product promotion, social media content, launches, and customer targeting while collaborating on merchandise design, market research, and advertising strategy.

Beyond promoting individual products, I focus on creating campaigns that strengthen school spirit and turn student interest into measurable results. Our team has sold out products across all sizes, generating more than 2,000 sales and ¥4M+ in revenue.